Marketing & Lead Generation Officer

Be Part of Meaningful Change

Rape Crisis South London (RCSL) is entering an exciting new chapter. With a strengthened leadership team and an ambitious vision for the future, we are building on our foundations to deliver a bold and impactful organisational strategy.

We are looking for a motivated and results-driven Marketing & Lead Generation Officer to help grow our Training & Prevention income through strategic marketing and business development activity. This is an exciting opportunity to combine your marketing expertise with meaningful social impact.

About the Role

Our sector-leading training programmes are delivered to universities, schools, local authorities, healthcare providers, police services, charities and corporate organisations. These programmes equip professionals and young people with the knowledge and confidence to prevent sexual violence and respond safely to disclosures.

What We Do

Rape Crisis South London (RCSL) is a specialist charity dedicated to supporting survivors of rape, sexual abuse and all forms of sexual violence across twelve London boroughs. We provide a range of trauma-informed services that empower survivors, promote recovery and help individuals rebuild their lives.

What You'll Do:

• Develop and deliver targeted email marketing campaigns to generate enquiries, leads and training bookings.
• Identify and engage new audiences across the corporate, education, healthcare, public and community sectors.
• Create compelling marketing content that showcases the impact and value of our training programmes.
• Build and manage a robust sales pipeline, nurturing prospects from first contact through to booking.
• Act as the first point of contact for training enquiries, building positive relationships with prospective clients.
• Work closely with our specialist trainers to coordinate meetings, develop opportunities and maximise conversions.
• Monitor campaign performance, analyse data and use insights to continuously improve results.
• Maintain accurate records and reporting using our CRM system.
• Help grow a vital income stream that directly funds frontline support services for survivors of sexual violence.
• This role would suit someone who enjoys building relationships, spotting opportunities, delivering creative marketing campaigns and using data to drive results, all while contributing to a mission-driven organisation that creates meaningful social impact.

About you

We are looking for someone who has:

• Experience delivering successful email marketing campaigns.
• A track record of generating leads, enquiries or sales.
• Strong written communication and marketing content creation skills.
• Experience using CRM systems and analysing campaign performance.
• Excellent organisational and relationship-building skills.
• The ability to work independently while collaborating effectively with colleagues.
• A commitment to feminist values, survivor-centred practice and the mission of Rape Crisis South London.

Safeguarding and Safer Recruitment

Rape Crisis South London is committed to safeguarding survivors and service users. The post holder will contribute to maintaining the organisation's safeguarding standards.

This includes:

• Promoting the safety and wellbeing of children, young people and adults at risk
• Identifying and reporting safeguarding concerns
• Following organisational safeguarding policies and procedures
• Supporting a culture where everyone feels safe, respected and supported

Our safer recruitment processes include:

• Values-based interviews
• Verification of identity, qualifications and employment history
• Reference checks
• Enhanced DBS checks where required
• Safeguarding training and supervision
• Equality, Feminist Commitment and Values.

Intersectionality and Reasonable Adjustments

We recognise that experiences of sexual violence are shaped by intersecting factors such as:

• Race and ethnicity
• Disability
• Sexuality and gender identity
• Socioeconomic background
• Immigration status
• Faith and culture

Our work is grounded in feminist principles, recognising sexual violence as both a cause and consequence of gender inequality. We centre survivor voices and prioritise empowerment, inclusivity and intersectionality.

Applicants are encouraged to let us know if they require reasonable adjustments during the recruitment process, such as:

• Alternative interview formats or timings
• Additional time for written tasks
• Accessible documentation
• Support relating to disability, neurodivergence or health needs

Interview Process

Stage one: MS Teams with the Training & Prevention Manager, Director of Fundraising & Communications and one other panel member.

The whole process from advertisement to appointment, may take up to 3 -4 weeks.

Post holder will be required to undertake Basic DBS.

The role will initially be open for one month (until filled). However, due to the urgent need for support, applications will be reviewed and interviews arranged on a rolling basis, so early applications are encouraged.

The interview will explore experience and approach to:

• Safeguarding
• Equality, diversity and inclusion
• Wellbeing and feminist practice
• Trauma-informed therapeutic work
• Leadership responsibilities relevant to the role

This post is open to women only (Schedule 9, Paragraph 1, Equality Act 2010).

We particularly welcome applications from women underrepresented in leadership roles in the VAWG sector. Applicants must have the right to work in the UK.

How to apply

Please submit:

• Your CV and a cover letter outlining your suitability for the role to in PDF format.
• Interview date(s): This opportunity will remain open for 4 weeks. However, due to the urgent need to recruit to this role, applications will be reviewed on a rolling basis, and interviews may be arranged before the closing date. We therefore encourage early applications.

Thank you for your interest in RCSL. If you have not heard from us within one month of the closing date, please assume your application has been unsuccessful.

We encourage you to follow us on for future opportunities and updates.