Business Development Enablement - Senior Manager

Ideas People Trust

We're BDO. An accountancy and business advisory firm, providing the advice and solutions entrepreneurial organisations need to navigate today's changing world.

We work with the companies that are Britain's economic engine - ambitious, entrepreneurially-spirited and high growth businesses that fuel the economy - and directly advise the owners and management teams that lead them.

We'll broaden your horizons

Our Sales and Marketing team is being reshaped to directly support BDO's growth ambitions. We're building a high-performing function that is proud of its technical skills, reliable in delivery, and outcome-led in how we prioritise and execute. You'll join a team big enough to offer diverse roles and opportunities, big priorities and commercial challenges, yet personal enough to ensure you're supported and empowered from day one.

Here, we think beyond activity. You'll bring ideas, fresh thinking and help shape how we deliver campaigns, insights and engagement across the business. Working closely with internal clients, you'll deepen your understanding of our sectors and add value in your role

From strategic storytelling to capability building and smarter ways of working, you'll grow your skills while working with people who care about doing the right thing and doing it well.

We'll help you succeed

Leading organisations trust us because of the quality of our advice. That quality grows from a thorough understanding of their business, and that understanding comes from working closely with them and building long-lasting relationships.

You'll be someone who is both comfortable working pro-actively and managing your own tasks, as well as confident collaborating with others and communicating regularly with senior managers, directors, and BDO's partners to help businesses effectively. You'll be encouraged to identify and draw attention to opportunities for enhancing our delivery and providing additional services to organisations we work with.

The Sales and Marketing team are looking to recruit two Business Development Enablement Senior Managers.

Role purpose

The Business Development Enablement Senior Manager is deployed into a defined area of the business and is responsible for developing and delivering business development strategy and plan aligned to growth and market priority areas, including the firm's Target and Priority Client programmes. The role builds sponsorship and shared agreement with senior stakeholders on partner routines, business development focus and success measures, and ensures activity is delivered through business development standards and ways of working.

Working closely with the Head of Business Development Enablement, this role connects firm direction to local execution-maximising adoption of central Proposition Packs and business development Packs, identifying gaps, and coordinating cross-functional collaboration to enable solution-led selling. The role acts as a change agent by embedding best practice, improving adoption, and using insight and KPIs to drive interventions.

Key responsibilities

• Develop and maintain business development strategy and deployment plan for the area, translating firm priorities into practical partner routines and actions.
• Build shared agreement with senior business stakeholders on business development priorities, cohorts, cadence, responsibilities and measures.
• Ensure the deployment plan explicitly covers relevant Target and Priority Client programme needs, including partner routines and follow-through expectations.
• Align local plans to the wider business development portfolio and capacity assumptions with the Head of Business Development Enablement.
• Define priority audiences and buyer types for local priorities; ensure routines, talk tracks and materials reflect buyer needs, objections and decision patterns.
• Ensure business development work remains solution-led by connecting buyer needs to the firm's solutions, proof points and differentiators.
• Identify gaps (buyer relevance, proof points, messaging clarity, routines) and coordinate improvements via the appropriate owners rather than creating parallel approaches.
• Coordinate timing and dependencies with Campaigns, Content, Digital and Design so business development has the right supporting activity and assets.
• Lead delivery of business development activity locally, ensuring stakeholder readiness, clear ownership and disciplined follow-through.
• Provide consistent inputs to monthly performance reporting: what was delivered, what's working, what changed and what needs to improve.
• Line manage and develop Business Development Managers where applicable, ensuring role clarity, coaching and consistent standards.

You'll be someone with

• Strong experience in sales enablement/Business Development/commercial mobilisation within a complex B2B environment.
• Proven ability to influence senior stakeholders and mobilise partner cohorts through routines and coaching.
• Strong buyer/audience understanding and ability to translate insight into business development.
• Strong programme delivery and risk management capability with multiple dependencies.
• Experience of using metrics and dashboards to drive action and improvement.

At BDO, we'll help you achieve your personal goals and career ambitions, and we have programmes, resources, and frameworks that provide clarity and structure around career development.

We're in it together

Mutual support and respect is one of BDO's core values and we're proud of our distinctive, people-centred culture. From informal success conversations to formal mentoring and coaching, we'll support you at every stage in your career, whatever your personal and professional needs.

Our agile working framework helps us stay connected, bringing teams together where and when it counts so they can share ideas and help one another. At BDO, you'll always have access to the people and resources you need to do your best work.

We know that collaboration is the key to creating value for the companies we work with and satisfying experiences for our colleagues, so we've invested in state-of-the-art collaboration spaces in our offices. BDO's people represent a wealth of knowledge and expertise, and we'll encourage you to build your network, work alongside others, and share your skills and experiences. With a range of multidisciplinary events and dedicated resources, you'll never stop learning at BDO.

We're looking forward to the future

At BDO, we help entrepreneurial businesses to succeed, fuelling the UK economy. Our success is powered by our people, which is why we're always finding new ways to invest in you. Across the UK thousands of unique minds continue to come together to help companies we work with to achieve their ambitions

We've got a clear purpose, and we're confident in our future, because we're adapting and evolving to build on our strengths, ensuring we continue to find the right combination of global reach, integrity and expertise. We shape the future together with openness and clarity, because we believe in empowering people to think creatively about how we can do things better.

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